Krispy Kreme can’t be doing that well in this health obsessed society even though nearly five years ago it was the doughnut king that couldn’t be brought down. Last weekend at I drove by a two story Krispy Kreme at 9 am on a Saturday without a single person in the parking lot. I can only hope creative writing and advertising like this will spur the business on. I HATE donuts but I can’t help and feel a little sorry for a company that has fallen so far.
With all diets its important to acknowledge balance and even donuts can be a part of your balance if you try hard enough. Like this advertisement says a lot of things are bad, but some things are worse than a delicious Krispy Kreme. It reminds me of the first episode of Mad Men, of course cigarettes may be bad for you, but what else are they? Krispy Kreme is taking the stand first and saying they are something besides a heart attack in a box.
Source:
adteachings